Built around your life. Free personalised 2-week plan.

Week one, you're all in.
Week three, life happens.

That's not a discipline problem. It's an all-or-nothing problem. Most plans were never built for your actual life, so the first busy week breaks them, and you're left feeling like you failed. You didn't. The plan did.

Good coaching isn't the hardest programme. It's someone who understands your goals and your week, and fits the training to your life, not the other way round. Three sessions you'll actually do beat five you'll feel guilty about missing. Every time.

How it works

Answer a few questions

Four minutes on your goals, your week, your training history, any niggles. Nothing decorative, every answer changes what I build.

I build your Week 1

Not software, me. I read your answers and build your first week around them, then check it before it lands with you. Within 24 hours.

Check in, get Week 2

Seven days in, you tell me how it actually went. Week two is built from exactly that. That's the bit no PDF from the internet can do.

What you get

A fully personalised week of training, with the reason behind every session

Coaching cues on the movements that need them, so you're never guessing in the gym

A busy-day option, because life happens and the plan should survive it

One habit to focus on, chosen from your answers, never a lecture

A real check-in on day 7, and week two rebuilt from what you tell me

Form checks by video whenever you're unsure, just message me

The free plan isn't a teaser. It's the real thing.

Whatever you're chasing, the door's the same.

The questions route you, the plan meets you where you are.

HYROX

Running

Strength

Fat loss

Getting back into it

Coach · Runner · Photographer

Kiwi building something in Amsterdam.

My name is Taylor McCormack. I'm the Fitness Manager at David Lloyd Amsterdam by day and get the privilege to coach amazing athletes and busy people the rest of the time. HYROX and running are my specialty; strength is the foundation under all of it.

My whole approach fits in two lines: structure creates confidence, and consistency beats intensity. The busier my own life got, the more I learned that structure, not willpower, is what makes training stick. That's what I build for you.

Fair questions

Is it actually free?

Yes. No card, no trial that converts, nothing hidden. I want you to feel what actual coaching is like, because most people never have.

So what's the catch?

A follow on Instagram, that's where I deliver your plan and check in. And after the two weeks, if you loved it, ongoing coaching exists. If not, the plan's yours to keep and we part as mates.

Do I need to be fit already?

No. The plan is built to your level, whatever that is. Returning after years off is one of the most common starting points.

How personal is "personalised"?

Your training days, your session length, your equipment, your injuries, and the reason you usually stop, all of it shapes the plan. No two plans I've sent have ever been the same.

Week one, you're all in.Week three, life happens.